Goals of entrepreneurs

Goals of entrepreneurs

On March 31, 2012, my venture Nurture Talent Academy reached a milestone of training 10,000 students on entrepreneurship. It was one of the most memorable moments in our company’s history — considering our first workshop two years back had one participant. The whole team was excited and exhausted at the same time. But the feeling that comes from achieving the goal is what drives an entrepreneur. Here are my suggestions for all budding entrepreneurs:

Focus on results, not actions

The aim of an entrepreneur is to achieve something for the self, for the society or for the customers. However, what actions he or she takes are just the ways to achieve the goals. Narayana Murthy did not start Infosys so he could do coding. The aim was to change the software industry using Indian talent. Dr Reddy of Apollo Hospitals aimed not to set up a hospital. His aim was to save lives!

Set large goals

Some people are afraid of thinking too big, but entrepreneurs always think about making a big difference. Traditionally, we have been told not to take big risks by our family, or not to fly too high! But in a globalised world, Indians should set large targets and think of ways to have a global reach. In the Bollywood movie Band Baaja Baaraat, Anushka Sharma’s character says, “I want to be Delhi’s, no, India’s best wedding planner.” So don’t just be the king

of your small town, but strive to spread out.

Time-bound targets

Goals without time-bound targets are wishes. It is like the government saying, ‘We will eradicate corruption.’ But when will it get done? As an entrepreneur, time is very precious. So whenever you have a goal, make it measurable and time-bound.

Celebrate achievements

An entrepreneur’s life is very stressful, and it is not glamorous all the time. In between the struggle, it is good to find time to celebrate your achievements. Go out with your family and employees to celebrate and re-energise yourself for more such parties in the future.

Article originally Published : http://expressbuzz.com/education/goals-of-entrepreneurs/379998.html on 07 Apr 2012


About the Author

Amit Grover, founder of AHAtaxis.com, is an IIT Delhi and IIM Indore alumnus, having more than 12 years of industry experience. He started Nurture Talent Academy, and earlier worked with Infosys, Asian Paints, Onida and Mumbai Angels. He regularly blogs on www.amitgrover.co.in. AHA Taxis, his recent venture, offers one way outstation travel across India.

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